Region SkånePublic · Digital Experience
Region Skåne’s mission is to work for health, sustainability and growth in Skåne. This covers healthcare, public transport, developing trade, culture, infrastructure, land-use planning, as well as environmental and climate issues.
The work we create

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Regional development
One of our major commitments is an ongoing relationship with the Department of Regional Development, which we fulfil as both a strategic and operational partner. We work closely with Corporate Communication at Region Skåne with a common plan, weekly meetings and many ongoing campaigns. Examples of our work include a communication on protecting Skåne’s coasts from erosion, how Skåne’s municipalities can co-operate on infrastructure planning and much more.

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Cycle paths
Within the scope of regional development, we’ve launched a major campaign for promoting existing and new cycle paths in Skåne during 2019 and 2020. The goal is more people using cycle paths, but also inspiring municipalities to continue working towards an overall growth in cycling. The campaign uses social media channels, contests, competitions, ads, events and always-on content for social media.

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