Hvilan UtbildningSweden’s greenest school
For 150 years, Hvilan Utbildning has been a distinguished educational institution specialising in horticulture and other related fields. Besides secondary education programs, Hvilan offers various professional qualifications, courses and programs for adult students.
The work we create
”
Brand strategy
In order to continue to grow in an area with an increasing focus on sustainability, Hvilan wanted to modernise their brand. KAN came up with a long-term, sustainable and strategic brand platform. This involved maintaining Hvilan’s innate green character while employing solid research, interviews, market- and competitor analyses, as well as holding workshops.
New green profile
Based on the new brand platform, we were able to create a new graphic profile. The result is a timeless design, mirroring Hvilan’s tradition as well as their modern, forward-thinking attitude. Work on the profile consisted of logotype, colour scales, graphic patterns and a new typeface. Hvilan’s new strategic alignment and updated design were launched in connection with the school’s 150-year jubilee.
Curious to know more? Contact me.
